Beautiful Thinking. Not every product needs to be a favourite. 19/08/2026 I recently went to Ealing Beer Festival, an event I look forward to every year. Like most people, we spent the afternoon working our way around the festival, tasting beers from... Why Sonic Branding is the distinctive brand asset marketers can’t afford to ignore. 07/10/2025 When you think about a brand, most people picture the obvious cues: a logo, a splash of colour, a recognisable typeface. That’s the language marketers lean on because it’s safe and... Print isn't dead - part 1. 06/10/2025 Print isn’t dead, it just got more personal. In an increasingly digitised world, you could be forgiven for wondering if print is near extinct. Yet, despite the pervasive nature of... Three of the best: billboards . 01/10/2025 Billboards are bold, memorable and an effective way for brands to build awareness. When done well, they can entertain, educate, and serve as powerful canvases for creative, out-of... In defence of dark mode . 25/09/2025 Ever opened your phone late at night and been blinded by a flash of pure white? Suddenly, you’re wide awake, squinting, trying to turn down your brightness. It’s the kind of moment... A Nerd's Life - volume 1. 16/09/2025 Exploring the technologies transforming design, marketing, and business. Welcome to the first edition of A Nerd’s Life, my monthly exploration of the technologies, tools, and ideas... AI Search Mode. Less ad space. Tougher competition. 22/08/2025 So why are we so excited about Google's new search function? The new Google AI Search Mode is about to revolutionise the way we connect with products and services online. It is going... Load More
Not every product needs to be a favourite. 19/08/2026 I recently went to Ealing Beer Festival, an event I look forward to every year. Like most people, we spent the afternoon working our way around the festival, tasting beers from...
Why Sonic Branding is the distinctive brand asset marketers can’t afford to ignore. 07/10/2025 When you think about a brand, most people picture the obvious cues: a logo, a splash of colour, a recognisable typeface. That’s the language marketers lean on because it’s safe and...
Print isn't dead - part 1. 06/10/2025 Print isn’t dead, it just got more personal. In an increasingly digitised world, you could be forgiven for wondering if print is near extinct. Yet, despite the pervasive nature of...
Three of the best: billboards . 01/10/2025 Billboards are bold, memorable and an effective way for brands to build awareness. When done well, they can entertain, educate, and serve as powerful canvases for creative, out-of...
In defence of dark mode . 25/09/2025 Ever opened your phone late at night and been blinded by a flash of pure white? Suddenly, you’re wide awake, squinting, trying to turn down your brightness. It’s the kind of moment...
A Nerd's Life - volume 1. 16/09/2025 Exploring the technologies transforming design, marketing, and business. Welcome to the first edition of A Nerd’s Life, my monthly exploration of the technologies, tools, and ideas...
AI Search Mode. Less ad space. Tougher competition. 22/08/2025 So why are we so excited about Google's new search function? The new Google AI Search Mode is about to revolutionise the way we connect with products and services online. It is going...
