Beautiful Thinking. A Nerd's Life - first edition. 16/09/2025 Exploring the technologies transforming design, marketing, and business. Welcome to the first edition of A Nerd’s Life, my monthly exploration of the technologies, tools, and ideas... CreativeMarketing MediaStrategy AdEffectiveness DigitalMediaTrends AdvertisingEvolution UserCentricApproach The Race for Attention. 12/02/2024 In the rapidly evolving landscape of advertising, the changes we've witnessed—and continue to witness—are monumental. Yet, a persistent challenge that brands face is the issue of... Creative Growth Design Content Creativity: The Essence of "Beautiful Growth". 07/02/2024 In the evolving landscape of modern business, the concept of "Beautiful Growth" championed by Fiora stands as our 'reason why,' it is both a guide and measure, a way to value... Colour Theory Branding RGB CMYK The Vibrant World of Colour. 06/02/2024 Colour, that vivid expression of light, shapes our perception of the world in profound ways. It's not just a visual experience but a complex phenomenon that involves physics, biology... Branding purpose green washing Brand Purpose Debate: Navigating Authenticity and Growth in Modern Marketing. 02/02/2024 The debate over brand purpose is one that often elicits groans and eye-rolls. At the heart of this debate lies the question: Does a brand genuinely need a purpose beyond profit and... UX Persona Mapping Consumer Journey Customer-First Why customer-first businesses will win. 02/02/2024 In an era where customer expectations are rising and budgets are increasingly under pressure, businesses face the critical challenge of aligning their teams and processes around a... Creativity AI Taste Design Technology Bridging the Gap Between Taste, Creativity and Execution. 30/01/2024 In the ever-evolving landscape of design, the concept of taste has garnered significant attention. While some individuals inherently possess a keen sense of aesthetics, often... Load More
A Nerd's Life - first edition. 16/09/2025 Exploring the technologies transforming design, marketing, and business. Welcome to the first edition of A Nerd’s Life, my monthly exploration of the technologies, tools, and ideas...
CreativeMarketing MediaStrategy AdEffectiveness DigitalMediaTrends AdvertisingEvolution UserCentricApproach The Race for Attention. 12/02/2024 In the rapidly evolving landscape of advertising, the changes we've witnessed—and continue to witness—are monumental. Yet, a persistent challenge that brands face is the issue of...
Creative Growth Design Content Creativity: The Essence of "Beautiful Growth". 07/02/2024 In the evolving landscape of modern business, the concept of "Beautiful Growth" championed by Fiora stands as our 'reason why,' it is both a guide and measure, a way to value...
Colour Theory Branding RGB CMYK The Vibrant World of Colour. 06/02/2024 Colour, that vivid expression of light, shapes our perception of the world in profound ways. It's not just a visual experience but a complex phenomenon that involves physics, biology...
Branding purpose green washing Brand Purpose Debate: Navigating Authenticity and Growth in Modern Marketing. 02/02/2024 The debate over brand purpose is one that often elicits groans and eye-rolls. At the heart of this debate lies the question: Does a brand genuinely need a purpose beyond profit and...
UX Persona Mapping Consumer Journey Customer-First Why customer-first businesses will win. 02/02/2024 In an era where customer expectations are rising and budgets are increasingly under pressure, businesses face the critical challenge of aligning their teams and processes around a...
Creativity AI Taste Design Technology Bridging the Gap Between Taste, Creativity and Execution. 30/01/2024 In the ever-evolving landscape of design, the concept of taste has garnered significant attention. While some individuals inherently possess a keen sense of aesthetics, often...
